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Essential in GMB Listing Masters

Harness the power of local SEO and online presence

Propel brands to strategic online visibility

Essential in GMB Listing Masters

    Duration: 48 Hours

Course Overview

Google My Business (GMB) serves as a vital free tool empowering businesses to control their online presence on Google, encompassing local search listings and maps. The significance of GMB lies in its ability to boost local visibility, furnish crucial information to customers, foster trust, solicit reviews, and ultimately propel increased foot traffic and online engagement.

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Key Topics Covered

  • Introduction to Google My Business & its Importance
  • Understanding Google My Business Ranking
  • How to Add photos to GMB Account and Creating a short link to get more reviews
  • Adding multiple accounts in your GMB account, Citations & Google Map SEO
  • How to calculate ROI, ROAS(Return on Ad Spend)
  • Understand Campaign URLs and Device Targeting
  • Create your Google My Business Listing
  • How to Optimise your Business Description
  • Creating Website in GMB & setting up Ads in your GMB Dashboard
  • Advanced FB Remarketing Strategies and Profitable Bid Strategies
  • Custom Audience and Custom Conversions

Here are top three learning outcomes
you can gain with this course

Local Presence Management

Knowing how to control and optimise a business's appearance in local searches and on Google Maps.

Customer Interaction

Ability to engage with customers by responding to reviews, messages, and sharing updates.

Insights and Analytics

Skills to access data on how users find and interact with a business, make informed decisions for growth.

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A Must-to-Have Skill for

  • Entrepreneurs
  • Small Business Owners
  • Freelancers
  • Marketing professionals
  • Students
  • Anyone interested to understand online marketing with GMB
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Salary Range in India

Indicative earning potential for Primavera professionals in India, depending on job positions:

Rs.3 Lakhs

Entry-Level

Rs.7 Lakhs

Mid-Level

Rs.10 Lakhs

Senior-Level

What drives this career path?

  • Google continues to be the de facto search engine. As consumers use Google, having a strong local presence through Google My Business is crucial for businesses.
  • GMB professionals are required to effectively engage with online customers
  • Google My Business enables customers to reach local businesses effectively. Hence, SMEs and large organisations hire GMB professionals
  • Since GMB professionals can analyse data to derive actionable insights and measure ROI of SEO campaigns, they are highly sought after
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